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J.R. Watkins

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By: Jamie Matusow

Editor-in-Chief

Modern-apothecary brand J.R. Watkins has appointed Scott Elaine Case as chief executive officer. Scott Elaine has a proven track record leading wellness brands to deliver high-growth and improved sustainability.  She has acted as CEO, investor, board member, and advisor to mid-early-stage companies for over 15 years, including Colorescience, PureOlogy, and Might Leaf Tea.

Most recently, Scott Elaine founded Wright Consumer Partners, where she served as a venture capital investor, board member, and advisor to early-stage consumer product companies. 

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